The Dead Sea is known as a major health research center as well as an ideal environment for medical and cosmetic therapy. The mineral content of the salty water, the very low content of pollens and other allergens in the atmosphere, the reduced ultraviolet component of solar radiation and the oxygen-rich atmosphere at this great depth each have numerous health benefits. All these aspects contribute to create a mineral-rich cocktail, which is highly essential to the vitality of human cells.

Created from a winning combination of extensive research and experience, Inspire Beauty mission is to harness the mysterious healing properties of the legendary Dead Sea minerals and mud with high concentrations of Magnesium (MG48) and infuse those with a vast concentration of botanicals extracts, vitamins and natural oils, all enhancing the mud therapeutic value, creating turbo absorption and jump start cell rejuvenation- immediately improving skin tone, texture, and clarity leaving your skin firmer, tighter and hydrated with a healthy, radiant, youthful glow.  These astounding formulations are now available into your daily beauty routine. 

As simple as it sounds, the science behind our formula is highly complex as each and every product in our line has undergone multiple evaluations, from professional laboratories and dermatologists to every day women and men of various ages, skin types and ethnicities that used the products daily and filled an extensive product survey. We then analyzed the results and adjusted the formulas when it was necessary. The survey process was then repeated until products' satisfaction achieved the highest possible scores. It's a commitment to use only the purest, highest quality ingredients available that allows Inspire Beauty to maintain high product satisfaction on a consistent basis.

From raw material to delivery, all Inspire Beauty products are examined under Quality Control of the Israeli Ministry of Health's Pharmacy Division. Manufacturing is conducted in an ISO 9002 and LRQA Britain certified facility where Good Manufacturing Practices are strictly followed. Over continued use, we absolutely guarantee you will see an improved physical difference in your skin and hair.

As the lowest geographic location on earth, the Dead Sea, located in Israel, has been known for ages as a place where profound healing and rejuvenation occurred. This unique body of water, rich in life enhancing minerals, is situated on the Syrian ? African fault line. About three million years ago a natural upheaval occurred which exposed layers of highly condensed earthy minerals. Later, salt water springs erupted to form a lake 1300 feet below sea levels. Due to its low location and desert climate, an evaporation process continuing for thousands of years resulted in increased levels of minerals and salts which for a long while scientists believed that no living creature could survive the density of the salty water and dry earth hence the name "The Dead Sea."

Today, the Dead Sea is the largest source of minerals in the world containing over twenty different types of minerals. Among those minerals are high levels of Magnesium, Calcium, Silica, Sodium and Potassium. The human body is composed of about 4% minerals, which are essential to the skin's metabolic processes as well as the general health of joints, muscles and alleviating pain. In addition, the salts and black mud have been famous since ancient times for their magical beautifying effect on the skin and hair. Through history, millions of people have come to the region to relax, enjoy the mystical beauty of the surrounding and experience the healing and rejuvenating powers of the Dead Sea.

Magnesium is an essential element for cell metabolism (adenosine triphosphate (ATP) as well as in more than 300 enzymatic processes in our body.  A magnesium Deficiency may result in increased insulin resistance as well as increased smooth muscle and platelet reactivity.  Deficiency has also been shown to correlate with a number of chronic cardiovascular diseases, including hypertension, diabetes mellitus, and hyperlipidemia while Intravenous magnesium has been successfully used therapeutically in critical situations.  In relation to our skin, a significant deficiency of magnesium has been discovered in skin lesions of psoriasis patients and it became obvious that a magnesium deprived skin is prone to develop various medical and cosmetic conditions.

After three years of research our research & development team had successfully created a high-magnesium (48%) concentrate formula (MG48) in order to achieve highly effective results when treating the skin.  The formula is implements in our entire product line to deliver you outstanding results.